DENVER, July 15, 2025/ PRNewswire/– Ever questioned what’s actually in your water? Spoiler alert: it’s not simply H TWO O. That’s why FloWater is baring all of it with its boldest, cheekiest, most transparent project yet: Consume Water Naked. No pollutants. No plastic product packaging. No phony taste. We remove away approximately 99.9% of the scrap. Since your water must have absolutely nothing to conceal.
The Plain Truth: Your Water May Be Unclean
Faucet water throughout the U.S. is increased with things you ‘d never ever wish to drink– like lead, chlorine, PFAS (” permanently chemicals”), and microplastics. Many people have no concept they’re guzzling pollutants on the day-to-day. That’s where FloWater actions in (clothing off, filters on).
As part of the Beverage Water Naked project, FloWater is releasing a totally free Water Report Tool that lets you quickly discover what remains in your faucet water– simply enter your postal code and brace yourself.
And while we’re baring the truths, let’s be clear: FloWater’s 7x Advanced Filtration system strips away approximately 99.9% of the scrap– no filters on the truths and no toxic substances in the water. Simply ultra-clean, electrolyte-enhanced, cold hydration that looks great naked.
Dropping Impurities, Not Your Standards
The project is warming up in Times Square on July 19, when the renowned Naked Cowboy takes spotlight to bare all of it in assistance of bare water. His brand-new mantra? “Conserve plastic. Consume Water Naked.” Since like him, FloWater has absolutely nothing to conceal and no embarassment in revealing it.
Likewise disrobing: physical fitness influencer and hydration buzz king Evan Massacre (@fit2serve1). He’ll be serving a sweat-soaked, bedazzled strip tease where each layer represents an impurity– PFAS, microplastics, chlorine– till he’s entrusted to simply what matters: FloWater. Pure. Tidy. Naked. Hydration.
Hydration With Absolutely Nothing to Conceal
Beginning July 28, project dives even deeper with provocative, humorous, and unfiltered material that drives home a tidy message: FloWater is hydration in its purest kind. No bottled embarassment. No chemical cover-ups. No business greenwashing.
From the conference room to the locker space, the hotel lobby to the storage facility flooring, FloWater is presenting material for each environment– advising individuals that anywhere you work, rest, or play, you should have water that’s bare, vibrant, and bullshit-free. With over 10,000 areas relying on FloWater, from leading hotels and gym to leading services and storage facilities, we’re revealing that tidy, plastic-free hydration isn’t simply a high-end– it’s a requirement.
Anticipate scandalously edgy videos and behind-the-scenes material so transparent, it’s essentially transparent. Since our company believe hydration must never ever conceal behind plastic or toxin.
The Dirty Particulars
Let’s buckle down for a 2nd (we assure it will not last long). Over 200 million Americans are exposed to PFAS and other hazardous toxic substances in their drinking water. Mineral water isn’t the safe house individuals believe it is either– 94% of bottled brand names evaluated favorable for microplastics.
Oh, and those plastic bottles? 1 million are offered every minute– and most wind up contaminating oceans, lakes, and garbage dumps. You consume it. You use it. You flush it. However your water should not come covered in plastic.
This July, in honor of Plastic-Free Month, FloWater is welcoming everybody to sign up with the (non) motion and get naked with us– a minimum of when it pertains to your water.
A Brand Name That’s Altering the Video Game
FloWater is doing something nobody else in the water area has actually done: we have actually constructed a brand name with function. We’re not simply supplying tidy water; we’re producing a motion, pressing the limits of what hydration can be. We have actually conserved over one billion plastic water bottles from the environment and are relied on by over 10,000 areas, consisting of leading brand names like Google, Hyatt, and Xponential Studios. We’re not scared to challenge the status quo, providing hydration that’s not just much better for you, however much better for the world too.
Project Strip-Down Timeline
• July 9: Influencers begin teasing the “Drop Contaminants” message.
• July 19: Naked Cowboy trips once again in New York City from 1– 2 p.m. EST.
• July 28: “Water with Absolutely Nothing to Conceal” material goes live. You will not wish to miss it (and neither will your algorithm).
About FloWater
Bred in Silicon Valley and now based in Denver, FloWater is changing the method the world beverages water. With exclusive 7-stage Advanced Filtration innovation, FloWater Refill Stations change regular faucet water into ultra-purified, high-performance hydration, while getting rid of approximately 99.9% of all toxic substances like lead, PFAS, microplastics, and more.
Providing the purest, best-tasting water offered, FloWater is leading the charge versus plastic contamination and, to date, has actually conserved one billion plastic water bottles from going into the environment.
Acknowledged as a World Altering Concept by Quick Business, FloWater is relied on by over 10,000 forward-thinking services, hotels, schools, and gym nationwide– consisting of Google, Hyatt, Xponential Studios, and Oakland Unified School– to provide next-level hydration without the plastic waste. Discover more at DrinkFloWater.com.
SOURCE FloWater