Market Collaborations Supporting SAF Adoption
SAF Pilot with Atlas Air
In 2025, SHEIN piloted the procurement and usage of 187.3 tonnes of sustainable air travel fuel (SAF) throughout 14 Atlas Air charter flights, attaining an approximated emissions decrease of 579.1 tCO two e.
China SAF Pilot Cooperation with Air China Freight
SHEIN is taking part in a pilot program arranged by China National Air Travel Fuel (CNAF) and the Second Research Study Institute of Civil Air Travel of China (CASRI) focused on uniting numerous airline company and business partners, in order to advance SAF adoption in China.
Through this program, business individuals will have the ability to support SAF adoption through procurement arrangements, adding to the advancement of a more comprehensive industrial structure for sustainable air travel fuel in China. Under this effort, SHEIN prepares to acquire from Air China Freight a preliminary batch of SAF, with traceability systems to track SAF use and associated emissions decreases.
SHEIN will be amongst the preliminary group of getting involved business. As part of the pilot, the CASRI and CNAF will collectively provide Certificates based upon Evidence of Sustainability recording SAF volumes utilized and associated lifecycle emissions decreases relative to standard jet fuel.
World Economic Online Forum Effort Supporting SAF Adoption
To match these efforts, SHEIN has actually likewise signed up with Green Fuel Forward, a World Economic Online forum– led project concentrated on speeding up SAF adoption in the Asia-Pacific area. The effort looks for to raise awareness of SAF, foster cooperation in between corporates, airline companies and fuel manufacturers, and reinforce the need signal for SAF in Asia Pacific through capability structure activities.
Market Efforts to Scale SAF
SAF presently represents a restricted share of worldwide air travel fuel supply, and its broader adoption stays constrained by minimal production capability and greater expenses compared to standard jet fuel. Attending to these obstacles will need ongoing financial investment and cooperation throughout airline companies, fuel manufacturers, logistics companies and business consumers.
Through collaborations with logistics companies and airline companies, SHEIN is examining how SAF-related options might support wider market efforts focused on decreasing lifecycle emissions connected with air transportation, while acquiring insights into financial expediency, accreditation structures, emissions accounting and functional combination.
SOURCE SHEIN