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You are at:Home » Sydney Sweeney sparks latest meme stock rally as American Eagle jumps
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Sydney Sweeney sparks latest meme stock rally as American Eagle jumps

News RoomNews RoomJul 28, 2025 8:45 am EDT0 ViewsNo Comments2 Mins Read
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Sydney Sweeney participates in the 10th Yearly LACMA ART+FILM GALA at the Los Angeles County Museum of Art in Los Angeles on Nov. 6, 2021.

Presley Ann|Getty Images Home Entertainment|Getty Images

Starlet Sydney Sweeney assisted bring American Eagle Outfitters shares into the current round of meme stock mania on Thursday.

The “Bliss” and “Anybody However You” star will heading a fall project for the clothes merchant, American Eagle revealed Wednesday. Shares of the business leapt more than 4% in Thursday’s session after skyrocketing in premarket trading.

Stock Chart Icon Stock chart icon

American Eagle, 1-day

Thursday’s dive makes American Eagle poised to sign up with the ranks of a brand-new class of meme stocks that has actually emerged today. American Eagle’s high brief interest and fundamental brand name acknowledgment make it a prime prospect for meme-obsessed specific financiers, who have actually been sending out particular stocks on unstable trips in current days.

GoPro and Krispy Kreme entered the fold after the set saw wild trading in Wednesday’s session. Previously in the week, meme traders had actually concentrated on Opendoor Technologies and Kohl’s

More than 13% of American Eagle shares readily available for trading are offered short, according to FactSet information. The stock produced conversation amongst users on the Wall Street Bets Reddit page, a popular online forum for retail financiers, starting Wednesday night. As financiers wagering versus the stock transfer to cover their substantial brief position, it can sustain some synthetic purchasing in the shares.

Sweeney’s project will fixate American Eagle’s denim jeans, according to the business. That comes as sellers lean into the growing choice for the material in the middle of a boom in appeal for Western designs.

” With Sydney Sweeney front and center, she brings the attraction,” Jennifer Foyle, the business’s president and executive innovative director, stated in a declaration. “We include the perfect closet for the winning combination of ease, mindset and a little mischief.”

Thursday’s action can offer a reprieve for the battered stock, whose shares have actually toppled around 35% up until now in 2025 through Wednesday’s close.

Correction: Sydney Sweeney starred in the movie “Anybody However You.” A previous variation of this story misidentified the movie.

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